BHUBANESWAR, September 7: The new jersey and India blazer of the national men’s hockey team was unveiled at a special event in Mumbai on Friday ahead of the men’s Hockey World Cup.
Designed by well-known fashion designer Narendra Kumar, the new collection aims to boost confidence of the Indian team ahead of the mega sporting event. The design also encompasses the spirit of hockey being India’s game.
Kumar, who was present during the unveiling ceremony, said it was an honour to undertake the assignment for India and Indian Hockey.
“The inspiration of the design is Odisha. The motif is symbolic of the sun, the Sun Temple at Konark and the Konark Wheel. Odisha is where the sun rises in India and the sun in indeed rising on Indian hockey. It is this feeling of positivity and self-belief that the collection aims to inspire in the team,” said an official statement quoting Kumar.
The collection was also showcased by the national men’s team along with their coach Harendra Singh in presence of hockey legends like Ajit Pal Singh, Ashok Kumar, Dhanraj Pillay, Dilip Tirkey and Sandeep Singh among others.
According to the statement, captain of the national men’s hockey team, PR Sreejesh said the focus of the team is only to bring glory to India.
“We are enthusiastic about the new jersey and I hope it adds to the inspiration quotient of the team. I appeal to all Indians to give their heartbeat to hockey and support us for this World Cup. In return, we will give you our blood and sweat, and hopefully the trophy,” Sreejesh.
The event also witnessed launching of a digital platform (www.heartbeatsforhockey.com) to seek support for the game. On August 29, chief minister Naveen Patnaik launched ‘My Heart Beats for Hockey’ campaign to spread the passion and love for the game ahead of the mega sporting event scheduled from November 28 to December 16 at Kalinga Stadium. The campaign was created by brand strategist Nupur Mahajan.
The World Cup collection launch also saw a ‘Hockey Adda’, a curated on-ground discussion platform for hockey players and experts, which aims to popularize hockey. With the theme “Kal, Aaj, Kal”, many players of the national team for former players participated in the discussion forum.
State sports secretary Vishal Dev said the event is part of the series of major events planned in a run-up to the November event. “The trajectory of Hockey as a sport in India has attained a new high given the performances of the Indian hockey teams in recent years. We urge one and all to come to Odisha and support your hockey team,” said Dev. (TNN)